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Leveraging your Network to Generate Traffic

    Posted in BLOG, BLOGS and BLOGGING, Business, Featured    |    2 Comments

Are you doing it? Can you honestly say that you 'help your fellow man' with his or her blog? Are you reciprocating? It's a little known fact (although that is slowly changing) that when you help someone you help yourself. There are a few people that have cottoned on to the fact that by syndicating Team Workyour blog with 100 or so others you can totally dominate a niche, it really doesn't take that long. The stupid thing is that people are lead to believe that they need to pay for this sort of thing, like it is outside of the realm of possibility for them to be able to do it themselves!

How utterly dis empowering and pathetic! There is power in syndication, and there are entrepreneurs that are getting fat of the fact that the masses can't organise themselves enough to talk to a few of their mates and say "Hey, why don't we all get together and follow each others blog and comment on and share every post to the world via the vast range of social media outlets available to us now?" Damn.... there is an idea and you know what? It might just bloody work!

Of course it works! That is why there are 'tribes' and 'syndicates' popping up everywhere, there is power in it... what totally shits me about the whole situation is there is one person in each organization now sits back, collects a check and calls themselves an expert because they had an idea... Don't get me wrong, I applaud the fact that they had the foresight get the organisation happening, but come on charging people 50 bucks and month and upwards so that they can promote your blogs? Really! In this day and age of web 2.0 there is no need to do that... take my good friend Natalie Louise for example, some great out of the box thinking on her part, she has approached a number of people who she respects and who she follows and who follow her and has created a library of sorts with some great information and can get anyone started with online marketing for FR*E great info and freely available. You don't even need to follow her blog! (But you should cause its a good one)

So where is all of this going? Well, it's simple really, Warren Buffet has a theory on becoming wealthy (and if you don't who Warren Buffet is... Google Him, I'm all about teaching to fish, not giving fish ;) ) he says its a bit like a snow ball, what you need is a really long hill and some really wet snow. Basically what he is saying is that is it might not happen in an instant (its a bit like my post about making money from home).

What do you think would happen if you had a friend or a colleague who had a blog (and lets face it, if you are in business of any sort these days you should have one) and you said to them... hey if I was to follow your blog, and make comments, would you do the same for me? Do you think they would? You are offering something, your time, and realistically it doesn't take much time to read a blog and leave a comment, you do realise this helps you too right? I mean when you leave a comment (and I am talking about a quality thought provoking comment) you will not only will people see that and follow the link you leave behind to your own blog (generating traffic) the search engines pick it up also, creating better SEO for yourself. So how does this help your friend, well it will actually engage others who are surfing to read the post and quite possibly comment themselves. You see nothing creates interest better than others talking about it... I think back to when I lived in Christchurch New Zealand, my parents were visiting and we were at one of the local malls, we were walking along and I said to my father, "How is that for some marketing? Look over there, that shop has all of its windows 'wrapped' up and no one can see in" There was a Que out the door of about 20 people (there were maybe 2-3 people in store) the shop had created such intrigue as to what was going on that people were flocking to see it! Just then my mother said "oh look, there must be something going on, we better go and have a look!" Which was when I turned to my father and said "case and point!"

The fact is, nothing creates interest faster than others interest in it... you see what I mean, its a psychological thing.

So back to our friends blog... of course when he does the same the same thing happens for him or her. It truly is win win. And best of all it cost younetwork nothing except an investment of your time... and long term can literally provide you with a steady passive income stream, and if that doesn't excite you, you better check and see if you have a pulse.

Right now imagine for a second that you did this with only 5-10 of your friends or colleagues and they all did the same, just like a syndicate now how is your blog looking? Great right? I tell you this is one of (if not the best) way of generating long term traffic and income streams for you and your syndicate. Pretty simple right?

So are you doing it? I can almost guarantee you are not. To make it work you have to all support each other... I was involved in something similar that I had started... There was never any official agreement that we would all do it, I was really relying on integrity... unfortunately it wasn't reciprocated, I was digging and tweeting away, and there was no love coming back my way.... So I stopped....

This can and DOES work..... my advice on the subject is this... Have an agreement with 5-10 others to begin with, help each other out, invest your time... it will pay off... Remember if you are holding up your end of the deal with BLOGS and comments, you are winning anyway, so hit it hard...

Well that is my little rant for the day... feel free to leave your comments here and I will surely reciprocate ;)   After all, that is what it is all about!

To Your Success

Andrew-HawkesAbout the Author

Andrew Hawkes is an Entrepreneur that has had good times and bad, he draws on all the experiences that he has had, military and in business, to provide solid information that anyone can use and understand to improve the results in thier own life and therefore show others to imrpove thiers. He believes that anyone can make a difference in the world and that ultimately anything is possible.

Hello from Sunny Byron Bay

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 It's funny how things work out right? It is almost two years since my wife and I were married here in Byron bay, which is obviously where I am writing this post from, great little cafe called 'Why Not?' We came here the day after our wedding for a breakfast for pretty much everyone who came!

 As well as the great food this place has free wireless internet... which is starting to become more and more common (not like NZ where it is already EVERYWHERE). So here we are, Sarah told me that I was to come away to Byron so that I would unplug and get out of the office, and to be fair I have... (apart from this blog post)

 So why am I posting... two fold really one to let you know I am still alive (cause it has been a few days ;) ) and the other to let you know that some of your biggest break throughs are going to come when you get a total break away from what you are doing... Sometimes you just don't see it becuase you are so invloved in what is your daily routine.

 While I have been here I have had some amazing clarity presented... and as soon as I get back I will be acting on it, all I can say is that there are some very exciting things on the way and 2010 just keeps getting better and better.

 Anyway this was just a short one to say I'm still here, oh and to let you know that this months 'Power Up Monthly' will be a few days late!!  ;)

 Hear from you all soon

To Your Success

Andrew-HawkesAbout the Author

Andrew Hawkes is an Entrepreneur that has had good times and bad, he draws on all the experiences that he has had, military and in business, to provide solid information that anyone can use and understand to improve the results in thier own life and therefore show others to imrpove thiers. He believes that anyone can make a difference in the world and that ultimately anything is possible.

A Quick Tip for SEO

    Posted in BLOG, BLOGS and BLOGGING, Business    |    1 Comments

It frustrates the heck outta me!

Maybe it is my OCD coming to bare, yet I just find that I have to say something about this because there seem to be a lot of people (including seasoned marketers) that just don't get this or if they do they just don't care... and they SHOULD!

I want you to do something, I want you to look at the address bar right now... go on I will wait.

What did you see? Did you see something that looked like this http://AndrewHawkes.com/?=p432 ? or did you see http://AndrewHawkes.com/business/a-quick-tip-for-seo? OK its a rhetorical question because I know the answer I made the post right? Tell me though, which one looks better? Pretty simple right, the latter (the second one). As well as being more athletically pleasing it is also proven to give you better searchability within the search engines. I mean why would it not? With 'Pretty' permalinks as they are called you have another shot at utilising your key words, which is something you don't get with 'Ugly' permalinks, the former (the first one).

I'd like to think that if people knew about that they would do something about it... but then maybe they just don't know how. So here is a quick clip to show you how so that you can set this up on your blog and see the benefit of 'pretty' permalinks.

See... really simple aye? So now you know you can shoot off and change your in your BLOG or your wordpress site if you don't want to call it a BLOG. You will get better search results and your links will look HEAPS better (Heaps is Kiwi for Amazing!!)

Cheers

To Your Success

Andrew-HawkesAbout the Author

Andrew Hawkes is an Entrepreneur that has had good times and bad, he draws on all the experiences that he has had, military and in business, to provide solid information that anyone can use and understand to improve the results in thier own life and therefore show others to imrpove thiers. He believes that anyone can make a difference in the world and that ultimately anything is possible.

Article or Post Ideas… Where to get them…

    Posted in Business, General    |    1 Comments

So you want to write a new post or article but what do you write about and where can you get some information? A Friend of Mine Amy Scott Grant has spoken of this and gave me some great insight into what to write about, and it is really quite simple. Write about things that excite you, it doesn't necessarily have to be specific to your business opportunity or and niche in particular. By doing this you are going to attract the people that have similar interests to you which is great as you have a better chance of them becoming a raging fan and perhaps even making a purchase from you in the future.

OK so that was and still is useful information... however how do you get your blog noticed? Talk about a trending topic so here in this clip I show you two really simple and easy ways in which you can do just that... so enjoy the clip.

So as you can see... it really is simple right? I think so... so let me know how you get on when using this technique to inspire your inner writer.

Talk soon

To Your Success

Andrew-HawkesAbout the Author

Andrew Hawkes is an Entrepreneur that has had good times and bad, he draws on all the experiences that he has had, military and in business, to provide solid information that anyone can use and understand to improve the results in thier own life and therefore show others to imrpove thiers. He believes that anyone can make a difference in the world and that ultimately anything is possible.

Top 10 Word Press Plugins… My Picks.

    Posted in BLOGS and BLOGGING, Business, Featured    |    3 Comments

So you're BLOGGING.... are you doing it for a release, a place to vent your frustration at the world or are you BLOGGING to be of service to others?  Do you want to make money from your BLOG or are you happy in the knowledge that people are getting value from what you are sharing?

For me it is a mix of both! Not that I have much frustration at the world... sometimes I like to just let my thoughts come out, and it is always good to reflect on what you have thought... well most of the time!

If you are using your BLOG as part of your personal branding campaign (as discussed in previous posts) then there are some Word Press Plugins that I believe you shouldn't be without. There are literally 1000's of plugins that you can get for your word press blog platform (self hosted) most of them are free, there are some that you pay a one time fee for and there are others that you pay a monthly membership fee for... It depends on what you are trying to achieve...

So here in this post I am going to share with you some of the plugins for wordpress that I use personally... so anything you see here I have tested and have had good results with.

As this particular BLOG is set up for branding and sharing information (most are set up to at least share info) you are going to see a few similar plugins... all have their functions. You can attain all plugins by clicking on the images.

Like anything on the internet, there are certain things you have to do to get traffic (unless you are Paris Hilton or someone famous!) making your BLOG SEO (search engine optimization) friendly will help you this there are a number of plugins that you are able to get to do this... the one I use is 'All in One SEO'

Semper Fi Wb Design are regularly updating this plugin and has proven the be the best and most user friendly that I have used. It allows you to ad titles and descriptions in an SEO friendly format and has a number of other options included.

Along the lines of SEO you will also continuously be creating anchor text links on your pages and in your posts, this helps your visibility in the search engines and can be time consuming... if there are links that you continually use (or you are bringing content from other sources) then you want to be able to quickly and effortlessly create links in the text... again there are plenty of plugins available for your word press blog of the two that I have I use one more than the other, so this is the one that I would recommend KB Linker an extremely user friendly and easy to update plugin that allows you to input multiple links at once.

Next on my list of plugins is Link Within... this is a plugin that I have only recently added, and it is a beauty... you see it shows other relevant posts in your blog so that you can retain peoples engagement in your site. Its free and it is simple to use... no really simple!

Sexy Bookmarks No doubt you understand that in order for your message to get out there for people to hear, you must make it easy for your readers to share it with others, and again there are HEAPS of plugins for this... I use a few however as this is my top ten I am sharing this one, if you want to know about more leave a comment and I will get it to you... Sexy Bookmarks is great as encompasses pretty much ALL of the social media networks. It is easy to set up and they are regularly updating the plugin, that is good as you know it is being well utilized. This helps you help others to get your message out!.

Twitter tools... this plugin pretty much brings twitter to your blog... it will make a digest of all your tweets in a week, month, or even daily if you ask it to, it allows you to post to twitter directly from your word press BLOG and it also sends a tweet to twitter on your behalf everytime you update your BLOG (if you ask it to ;) ) Really simple to use, simply input your details for your twitter account and you're away!

reCAPTCHA... you will have no doubt seen and more than likely used this... this is what keeps the spammers at bae... it effectively stops robots from leaving comments on your BLOG. Why would they do that you ask? Black Hat SEO Tactics... it basically is giving them back links. It is mildly customizable you can choose between black and red.

Easy Uploader This is one of my favorite plugins... and the reason is because it is simple and it saves ALOT of time... This plugin allows you to upload new themes and new plugins into your word press blog without the need to use an FTP client... and what is more it allows you to upload them in the zip format and will recognize them without you having to do anything! So if you have a favorite theme or plugins that you use frequently and are looking at starting another BLOG for another venture then you can upload them quickly.

When you have added content to your BLOG or updated posts, added new ones what have you... you are going to want to add 'tags' to your post, these can act basically like more key words if you like (for lack of a better explanation) So this is another great time saver, the 'auto tagger' will scour through the post you have just made and pick out relevant tags for your post, there is an option to ad more and also or to take some out that you may not necessarily want there. Saves time and gives you tags you might not have though of yourself.

Comment Luv, this is a great little plugin if you are commenting a lot on other peoples BLOGS (Great for SEO) when you make a comment on someone else's blog post it leaves a trail back to your last post, so it has the title etc... there so people can see it and follow it back, works really well if the post you are commenting on is related to your latest post.

And rounding up my ten picks is the great little plugin, Comment Prompt, that reminds or prompts people to make a comment on your post (left last for a reason *nudge nudge*) You see most people don't think to leave a comment, they usually have a thought about your post, however in most cases people don't even realize that they can leave a comment, so what this does is it sits in at the end of the post and says 'hey you have read the post, what do you think' and prompts or reminds them to leave one. This is important if you want to build your rankings on the search engines in what ever niche you are trying to rank in.

So there they are, my ten picks for Word Press Plugins... There are so many, and this doesn't even begin to scratch the surface.... to the point that while writing this post I have decided to do my top five money making plugins... so stay tuned for that.

I am sure you will have found this information useful so be sure to share it round ;) If you haven't already then join my monthly news letter so you can get the low down on what is happening around the traps.

Enjoy, make it a great day!

To Your Success

Andrew-HawkesAbout the Author

Andrew Hawkes is an Entrepreneur that has had good times and bad, he draws on all the experiences that he has had, military and in business, to provide solid information that anyone can use and understand to improve the results in thier own life and therefore show others to imrpove thiers. He believes that anyone can make a difference in the world and that ultimately anything is possible.

If You are Already Blogging, Money May be Just a

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Click Away

If you already spend a fair amount of time blogging,
money may come to you literally as soon as you ask for
it. Once you have an established blog with a regular
readership, it is easy to turn a profit through advertising.
By hosting sponsored links or banners, you can see
income from your hobby almost overnight. Even if you
did not start your blog intending to turn a profit, making
supplementary income from your blog may be easier
than you think.

Of course, even for people who have spent months or
years blogging, money from advertising revenue may
not add up to a large sum. The amount of money that
you can make as a blogger depends on a lot of different
factors, but perhaps the most important element of the
equation is the topic of your blog. If your blog is on a
subject that appeals to a demographic that advertisers
have a strong desire to reach, you will be more likely to
be able to turn a large profit on your blog than if your
blog is on a fairly obscure subject that does not draw
the kind of audience that advertisers need to appeal to.
Of course, the only way to find out where you fall on
this spectrum is to try hosting some ads. If you are
already blogging, you have nothing to lose.

Choosing The Right Free Blogging Tools

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There are many free blogging tools on the market, but
loading up your blog with all of the free accessories that
you can find isn’t necessarily a good idea. While it may
be tempting to add a visitor counter, a flashy
background, an exciting new font, and a cluster of
quirky animated gifs to your blog, this kind of plan can
easily backfire. The key to getting the most from free
blog tools is being selective.

It is a great idea to learn about all of the kinds of free
blogging tools that are available so that you can make
an informed decision about what to add to your blog,
but try to remember that just because you can have
something doesn’t mean that you need it. Practice
restraint and only choose the options that you think will
really be useful. If you can find out how many visitors
are reading your blog by checking your traffic statistics,
a visitor counter is likely to add unnecessary clutter to
your page. If your blog is text-based, a flashy
background can be more of a distraction than an benefit.
Be realistic about assessing what kinds of blog
accessories will help you realize your vision and
improve your site. Remember that even a blog tool that
doesn’t cost you any cash may not be an asset in the
long run.

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